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Optimizing Your Website by Using Proper File Formats and Color Settings

When creating web pages, make sure to create smaller file sizes to accommodate all modem speeds and the time it takes to transfer images. Files can be reduced in size by using file compression, also called optimizing an image.
Author: Toni Puglisi	Article Tools:

When creating web pages, make sure to create smaller file sizes to accommodate all modem speeds and the time it takes to transfer images. Files can be reduced in size by using file compression, also called optimizing an image. When an image is compressed it will lose some of its quality, which is known as a lossy compression. The lossy compression is the most common type being used today. The higher the compression the worse the quality of the image or graphic. When increasing the resolution of a picture the size of the file will also increase. The most common file formats are jpeg and gif formats.

The jpeg format, also known as Joint Photographic Experts Group, is the most preferred file format for the web. It works best for photos and images that contain several gradients or progression of color. This format works by discarding pixel detail and simplifying the image. The higher the compression, the more the image quality will deteriorate. If a minimum file compression is used, it will still reduce the file size but it will not drastically change the image appearance.

The gif format, also known as Graphics Interchange Format, breaks down the image into lines and then it scans the lines for repeated information. It discards any repeating information it finds. The number of colors can be reduced by using this format. The gif format is used only if you have an image that contains flat areas of color, patterns, text and animations. The maximum amount if colors is 256 and the minimum amount is two. This is the only format that supports images that are going to be placed on a transparent background. Which eliminates any white boxes that would appear around and image.

Choose the best format that fits the image created in order to produce the best quality photos and graphics for the web. Graphic design assistance or free layouts to help any business jump start their marketing can be found at http://www.graphicdesigns4you.com.

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